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Events
  • Angie Kim

    MFA Exhibition: SAME

    Reception Thursday, Feb 6th, 6-9 pm

  • Amy Adler

    Feb 03| Lectures
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    Amy Adler graduated from Cooper Union and received an MFA in Visual Art from UCLA and an MFA in Cinematic Arts from USC. She has had one person shows at the Museum of Contemporary Art Los Angeles, the Museum of Contemporary Art San Diego and The Aspen Art Museum as well as galleries worldwide. 
     
  • same / mfa THESIS EXHIBITION 



    Angie Kim

    Exhibition, February 2 - 8, 2015 

    Reception, February 5, 6:00 - 9:00pm
 

    
Map of Location

     
  • Walk-thru the exhibition Shhhh led by the artist Angie Bray. Gain insight into Bray's work and to the exhibition, and hear about her process, materials, and philosophies on art-making and on quieting, listening, and looking.

  • Alex Israel

    Feb 10| Lectures
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    The work of Alex Israel is deeply entwined with his hometown of Los Angeles. The artist creates art that riffs on Hollywood culture and the cult of celebrity. His first major body of work consisted of rented studio props, transformed into readymades by their placement in the gallery—some blatantly obvious in their artificiality. He gave celebrities the same treatment in the video series “As It Lays”, video portraits based on campy TV talk shows.
  • Menno Cruijsen, Lava Design
    February 12, 12:30-1:30, Ahmanson 6th floor

    Lava was founded in 1990 by creative director Hans Wolbers (the Netherlands, 1965). The current team consists of 10 talented designers and three projectmanagers. The agency is focused on creative strategy, editorial design and dynamic identities.

    http://www.lava.nl

  • MAKING SENSE / Thesis Exhibition 



    Exhibition, February 16 - 21, 2015 

    Reception, February  19, 6:00 - 9:00pm
 

    
Map of Location

     

    

Website: www.rachelwolfe.com | Blog: howlya.tumblr.com

O-Tube

Art Schools Talk Business

By ADAM RUBENFIRE
Updated Aug. 7, 2014 4:51 p.m. ET


As crowdfunding sites like Kickstarter become more accessible than moneyed patrons, fine-arts schools want to spark students' entrepreneurial savvy.

The Juilliard School, the Berklee College of Music in Boston and the San Francisco Conservatory of Music have embraced programs or courses aimed at developing students' business acumen alongside their artistic skill. Entrepreneurship is also a hot topic in courses at the Rhode Island School of Design and the Otis College of Art and Design in Los Angeles, while the certificate program in design entrepreneurship at Pratt Institute of New York has been in such high demand that the school is expanding the program to accommodate more students.

Focusing on craft alone won't prepare students for life as a working artist, says Joseph W. Polisi, president of the Juilliard School, which holds workshops that encourage an entrepreneurial mind-set; in one session, students pitched business ideas to Tony Award-winning producer Bruce Robert Harris.

Sites like YouTube and SoundCloud, which allow users to post music and videos, have changed the way musicians get noticed and have intensified competition for jobs and recording contracts, students and administrators say. Record labels are more likely to sign an artist who already has a ready-made following online.

The Berklee College of Music has begun holding YouTube "hack days," bringing students together with artists popular on YouTube such as Berklee alumnus AJ Rafael, along with Andres Palmiter, an audience-development strategist at the video platform. During the most recent hack day in March, students made their own performance videos, and learned about the factors that go into a video's viral success.

Students "have to approach and think about what they're doing in the same way an entrepreneur does and the same way that a startup does," says Panos Panay, the managing director of Berklee College of Music's new Institute for Creative Entrepreneurship, or BerkleeICE.

BerkleeICE is also adding two elective courses this fall: one where students work with startups on such projects as designing apps or improving instruments, and another where students spend a semester forming their own music-focused startups. Mr. Panay, a Berklee alum who sold his own startup, Sonicbids—a site for performers and promoters to post about jobs—for about $15 million, will teach both classes.

Colin Thurmond, a doctoral student at the New England Conservatory of Music in Boston, has received three entrepreneurship grants valued at about $4,000 in total from his school, two of which helped fund a performance-design company he co-founded, and another for his online guitar boot camp.

The school, which has funded over 60 projects since 2010, says it wants students to not just learn about startups, but to create them as well. Mr. Thurmond said the grants and ventures have helped him pay for school while continuing to perform.

"It becomes less about one single stream of income," he says. "I want to be able to make my career doing things that I love."

As part of a multimillion-dollar initiative to prepare students for a wider variety of careers in the ever-changing music industry, the San Francisco Conservatory of Music is building a music technology facility and expects to add a battery of professional development courses in which students will learn how to write a press release, read financial statements and use crowdfunding websites like Kickstarter.

Assistant Dean MaryClare Brzytwa says the goal is to make graduates viable candidates for jobs as record engineers, independent composers and music supervisors for film and television.

The Otis College of Art and Design in Los Angeles offers a course with nearby Loyola Marymount University on the development, funding and marketing of products such as the iPhone.

Working designers today need a broader understanding of the businesses they work in, playing a role at marketing and sales meetings, says Steve McAdam, academic chair of product design at Otis and a former toy designer at Mattel Inc.

 

Source: The Wall Street Journal