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BFA Graphic Design Alumna Satsuki Shibuya

Dec 16, 2013
Spotlight Category: Alumni

Satsuki Shibuya (’07 Communication Arts)
Shibuya Designs
www.satsukishibuya.com

My escapades thus far have included studying music at the University of Southern California and graphic design at Otis, pursuing a career as a singer/songwriter, delving into hard processes such as pattern design and sewing, launching a design studio, as well as raising a dog that loves treats and naps a little too much. My most recent pursuits have involved culinary experimentation, ‘zine publication, paper creations and making everyday living goods. Fueled by a combination of her love for nature, appreciation for the simple things in life, and passion for exploration, I forge ahead on my ever-evolving journey and invite you to join me!

Starting up
I had been thinking of starting up my own company for quite some time, even day dreaming about it during my studies at Otis. I decided when I graduated that if I wanted to try something, better sooner than later. I felt that I had enough experience from previous jobs and wanted to create in the way that I envisioned with full creative control.

Biggest reward
I am able to create what I want, when I want, and express my thoughts, feelings and philosophies in a way that I wouldn’t be able to do otherwise. Biggest challenge
Finding the balance between work and life. It is so easy to get caught up in something, especially if you love what you do, but I’ve realized the importance of giving yourself downtime. I used to worry that if I didn’t spend every waking moment doing something work-related, I would fall behind. Now I know that I am even more productive if I give myself the time to unwind and enjoy life.

Breakthrough moment
I sat down and really thought about my personal values and what I wanted out of work. At the end of the day, it wasn’t money that inspired me or fame, but more the freedom the express my own thoughts and philosophies. When I realized this, I knew wholeheartedly that I couldn’t do anything except something on my own.

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