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Events
  • LA/LA: Place and Practice is a two-day symposium organized by Scripps College, the Getty Foundation, the Getty Research Institute, and The San Diego Museum of Art in conjunction with Pacific Standard Time: LA/LA an initiative led by the Getty. Supported by a grant from the Getty Foundation, this two-day event will be held at The San Diego Museum of Art on Saturday, May 2, 2015 and at the Getty Center on Monday, May 4, 2015. RSVP here.

  • 33rd Annual Scholarship Benefit and Fashion Show

    Saturday, May 2, 2015
    6:30pm
    The Beverly Hilton
    Cocktails, Dinner, and Runway Fashion Show

  • LA/LA: Place and Practice is a two-day symposium organized by Scripps College, the Getty Foundation, the Getty Research Institute, and The San Diego Museum of Art in conjunction with Pacific Standard Time: LA/LA an initiative led by the Getty. Supported by a grant from the Getty Foundation, this two-day event will be held at The San Diego Museum of Art on Saturday, May 2, 2015 and at the Getty Center on Monday, May 4, 2015. RSVP here.

  • On the Roof

    May 05| Exhibition
    More

    Graduate Fine Arts Final Exhibition featuring work by

    Soo Yun Jun 
    Delia Perez Salinas Tijerina 
    Yasmin Than
    Sean Cully
    Rachel Indergaard 
    Kristy Baltezore 
    Angie Kim 

  • View work by the next generation of creative professionals in

    Architecture/Landscape/Interiors
    Communication Arts: Advertising Design, Graphic Design, Illustration
    Digital Media: Animation, Game & Entertainment Design, Motion Design
    Fashion Design: Costume Design
    Fine Arts: Painting, Photography, Sculpture/New Genres
    Product Design
    Toy Design

    Graduate Fine Arts

  • View work by the next generation of creative professionals in

    Architecture/Landscape/Interiors
    Communication Arts: Advertising Design, Graphic Design, Illustration
    Digital Media: Animation, Game & Entertainment Design, Motion Design
    Fashion Design: Costume Design
    Fine Arts: Painting, Photography, Sculpture/New Genres
    Product Design
    Toy Design

    Graduate Fine Arts

  • CLASS OF 2015 COMMENCEMENT!

    The 2015 Otis Commencement Exercises is scheduled for Sunday, May 10,  2015. The ceremony will be be held at 3:00pm locally at Westchester Park, due to limited space available on campus as a result of the Campus expansion project. More details on Commencment will be emailed to students during the Spring 2015 semester. Please save the date for commencment.

    For questions or comment related to ALL commencement related matters, please contact Mike Luna, Director of Student Activities at (310) 846-2595.

O-Tube

Advertising and Art Direction III/IV

Advertising and Art Direction III/IV
ADVT400/401

Students push their research, analytical, and technical skills under the influence of advanced, in-depth instruction involving professional creative briefs to solve advertising and branding problems. Teamwork is essential as students explore creative assignments ranging from individual print ads to complete campaigns, including television and interactive and convergent media.

Elements of professional practice are incorporated into this threshold semester where students fine- tune their professional competencies in the areas of traditional portfolio development, web presentation, and career focus through continued networking and investigation of agency structures and business practices. Lectures, agency visits, and critiques complement this professional preparation.