From Idea to Launch: Design & Strategy
Students learn by real-world example, in-class projects, and lecture how to successfully approach any design and technology project for the Internet, whether an international music company or a small single person site. Course covers the creative, strategic, and technological aspects of the medium. Students learn how to execute a project from start to finish combining the essential elements of creating a launch strategy, stealth design, and best practices in technology, communication, and integration. Course is geared toward arming students with real-world skills, and includes design critiques and studio time with the instructors, as well as “Golden Rules” business practices that will make any project undertaken a smashing success.
Prerequisite: Basic knowledge of Photoshop and PowerPoint.
Note: HTML is not necessary but a like skill will be necessary for real implementation.
First class materials: External key drive
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